Tips For Facebook Live

SETUP

  1. Let your audience know about your upcoming live video with a news feed post.
    • Include the time you are going live, and a photo relevant to the content of the live video.
  2. Try to minimize background noise. 
  3. Decide whether to hold the phone yourself or delegate the job to someone else.
  4. If you are shooting yourself, use headphones, apples headphones with the cord, work well!
    • Sometimes the blue tooth headphones can be spotty.
  5. Choose a spot that has a strong signal connection.
  6. Facebook recommends that live videos last at least 10 minutes, but you can go as long as 90 minutes.
  7. Forward your calls to avoid distractions during your broadcast.
    • on the Settings screen, tap Phone and then tap Call Forwarding. Tap to turn on Call Forwarding.
    • or go to setting and turn on do not disturb
  8. During your video you will see emoji reactions and comments. Comments can be very distracting and through off your whole thought process, so decide in advance when you are going to acknowledge them. “If you have a question add it to the comments and I will answer it in a few!”
    1. Sidebar: If you need to block a user, click on the profile picture next to their comment and select Block.
    2. Note that when the video is replayed, the comments will appear at the same point they did during the live event.

STARTING..

  1. Go to your page, and tap the box where you would write a post, except click GO LIVE, provide a short and super catchy description of your videoIntroduce yourself and your company and tell the audience what you plan to cover.
  2. Remember  You’ll be able to see how many viewers you have at any time so when the # is high repeat things like  “If you have a question ask it and ill answer” and remember to say hello to commenters by name… just randomly when you see people join, say hi susan! etc…
  3. Important: Be sure to end your live video with a call to action and tell your audience a bit about your plans for the next video. Ask them to share the archived copy of the video that will be in the timeline. Make sure that they can easily contact you with any follow-up questions.
  4. Ask viewers to subscribe to Live notifications.
    • Remind your audience that they can tap on the Follow button on live videos and videos that were live so that they can get notifications the next time you go live.
  5. Be sure to finish with a closing line, like “Thanks for watching!”
  6. Remember when you are done to POST the live video.
    • Facebook Live videos are immediately archived, and it’s quite common for archive views to exceed live views.

 

Be creative and go live often!

Try different types of broadcasts – and go live frequently – to keep your audience engaged. Here are some of our favorite examples so far:

 

Screen Shot 2017-03-31 at 6.18.43 PM

ARE YOU SCARED? IS IT YOUR FIRST VIDEO? 

If you have NEVER done FB live, Do a Practice Video  🙂

Go to your page and set Facebook’s Who Should See This? privacy setting to Only Me.

You’ll see the live video exactly as it will appear, but no one else will.

Screen Shot 2017-03-31 at 6.07.23 PM

 

Good luck! 

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