In An Increasingly Erratic Music Industry Landscape, Social Media Entrepreneur, Amy Houck, Creates A Flourishing New Model For Music Marketing.

In An Increasingly Erratic Music Industry Landscape, Social Media Entrepreneur, Amy Houck, Creates A Flourishing New Model For Music Marketing.

“I am no expert, although I have been called it. I am just a person, a wandering poet, a rolling stone, a 1980’s baby, born in a Baltimore home, in love with the music, If you want to call me something, call me “alive”… call me “the moment”… call me “you.” Because, I think we are each other, we are all born with a purpose, with a passion squeezing that weird place right about our hearts… if you want to call me something, find a word for that, and call me by it.”   May 1, 2011–“Amy Houck is an online entrepreneur; she is the CEO and founder of 440 Artist Alignment, a frontier marketing company that specializes in artist development via social media. She comes from a background working as a marketing and design executive with Universal Music Group, Island Def Jam, Geffen, Motown and many other Indie labels. She is responsible for launching the careers of several well-known independent artists. Her expertise lies in the areas of design, development and branding, but her soul makes her stand out amongst millions of “experts.”   How it all began… “1990. I was 6 years old, and in the second grade. I was chosen to read a poem to the entire student body. The poem was hilariously about Hot Dogs, one of my chosen favorite foods at the time! I won an award for dramatic reading, and it was at this moment I realized that I love words! I love the way they move and flow. I soon learned rhythm and cadence, songwriting and lyrics. I started taking piano lessons,...