440 Artist Alignment 2014 Services
We build custom marketing campaigns for each client but below are a list of services to give you a base of what we can do for you!
Brand Management: i.e. creating and maintain the visual side of the brand.
◦ Promo banners for Facebook wall, Instagram, and Twitter
◦ Creating flyers for each event that maintain her branding
◦ Creating events both on FB and her .com with RSVP and Share links
◦ Needed photos and banners for press and advertisements
◦ Monitoring libel is also part of brand management, checking Google feeds for any press that is untrue and any illegal song sharing.
Social Network Marketing:
◦ 440 Artist Alignment will maintain created social networking profiles (Twitter, Facebook, YouTube, Instagram) updating content, talking to fans, creating status updates, interacting with fans, and updating page content.
◦ Daily Status Updates are a HUGE part of the process; we will send a form called ‘Getting to know you.’ We talk to fans the same way you would, using your style, tone, and interests.
◦ We will post on Twitter, Instagram, and Facebook.
◦ Increase daily followers on Social Networks
◦ Building # (Hashtags) and viral presence
◦ The focus of grassroots marketing is to get creative. Instead of launching a message to appeal to many people, we target to a small group more willing to spread our message (ie video, song, link, etc) to a much larger audience, and more important their personal group of friends. Grassroots can produce big results.
Blogs & PR
◦ We do pitch to Blogs and press outlets, although it is not our main focus, there is often opportunity with each client to place them in online features throughout the campaign. Social media strategy works best when we are paired with a successful PR agency!
◦ Creating and Managing Online Social Advertisements on Facebook, Twitter, Google, etc.
◦ Custom Email blasts and fan club updates: Example click here
◦ Tour Support—-Banners, flyers and all needed tour graphic materials. Example click here
◦ Website Design Example click here
◦ EP/ Album Cover Design Example click here
◦ Hype Sheet/ One Sheet Designs Example click here
◦ App Design and Content Creation
◦ Contest and Widget Design, Content creation, analytics, and Maintenance